ELE Collective

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ELE Collective is a hospitality investment and management firm located in Southern California.

McCulley Design Lab was engaged by an experienced team of hospitality executives to help create a brand name and visual style reflective of their passion for cultivating personalized and authentic local experiences in the hospitality industry. Thus, ELE Collective was born. The scope of work included naming, brand and logo design, brand standards, copywriting and advertising creative.

Scope of work included:

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